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Welcome to BSG Hospitality

We help hotel owners save money and time while we oversee third-party hotel management, hand-hold operator selection, optimise operations, recruit top talent and launch new properties with confidence.

All this for less than 1% of your project cost

About BSG

BSG Hospitality is a premier management firm specializing in Third-Party and White Label operations, allowing owners to retain brand equity while leveraging institutional-grade expertise. We optimize every stage of the hotel lifecycle, from conducting rigorous feasibility studies and facilities planning to executing full-scale hotel operations and specialized hospitality recruitment. Our technical prowess extends to commercial kitchen design and the integration of advanced IT, CCTV, and AV infrastructure. By blending over 25 years of global leadership with AI-driven operational tools, we transform assets in both metro hubs and emerging Tier 2 and 3 markets. Whether developing luxury resorts or managing palatial properties, BSG Hospitality ensures peak financial performance and uncompromising guest experiences.

BSG Hospitality
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Our Vision & Mission

Our Mission

To leverage our deep hospitality knowledge to create transformative hotel experiences, maximizing value for our clients and shaping the future of the industry.

Our Vision

Our vision is to provide the highest level of consulting services to hoteliers, helping them to create memorable experiences for their guests.

Our vision is to provide the highest level of consulting services to hoteliers, helping them to create memorable experiences for their guests.

Core Services

BSG Hospitality

Third-Party Hotel Management | White Label Hotel Operations

For hotel owners seeking a professional team to handle day-to-day operations, we offer comprehensive third-party management services. We take full responsibility for all aspects of hotel management, from staff supervision and guest services to financial oversight and maintenance. Our professional management team implements proven strategies to optimize performance and increase operational efficiency. This service is designed to boost guest satisfaction ratings, leading to higher occupancy and repeat business. By entrusting your property to us, you can be confident in its ability to deliver a healthy bottom line and protect your investment.

BSG Hospitality
Hotel Operator Search Services

Hotel Operator Search Services

Brand Selection & Affiliation Services. Choosing the right brand for your hotel is a critical decision, and we are here to guide you through this complex process. We provide comprehensive support in navigating the myriad of hotel brands and franchises available in the market. Our experts conduct a thorough analysis of your property's potential, location, and target audience to recommend the perfect brand fit. This service includes detailed assistance with the affiliation process, ensuring a smooth transition and favorable terms. By helping you select the ideal brand, we aim to maximize your hotel’s profitability and secure a strong competitive advantage.

BSG Hospitality

Hotel Operations Consultancy

We optimize your hotel’s performance by meticulously reviewing and refining every aspect of your operations. Our team conducts a detailed analysis of your current processes to identify inefficiencies and areas for improvement. We then develop and implement tailored solutions designed to boost efficiency, enhance guest satisfaction, and increase profitability. This hands-on approach ensures your staff is trained on best practices and that your operational procedures are streamlined. By partnering with us, you can transform your operations into a well-oiled machine, driving sustainable success.

The People Behind Our Success

Bijoy Sengupta BSG Hospitality
Bijoy Sengupta

Founder | Director

The driving force behind BSG Hospitality, bringing deep industry expertise and a results-oriented approach to hotel management and advisory. With a strong foundation in operational excellence, strategic positioning, and asset performance enhancement, he has guided numerous hotels and resorts through pre-opening, stabilization, and long-term growth.
Bijoy Sengupta BSG Hospitality
Abhijit Verekar

Co-Founder | Director

Abhijit is an Investor and Co-Founder of BSG. He also is the Founder and CEO of Avèro Advisors, an "end-to-end" ERP and information technology advisory firm established in 2016 in the US. Avèro Advisors specializes in guiding State and Local government agencies across the United States and Canada through technological transitions and organizational modernization.
Bijoy Sengupta BSG Hospitality
Amrita Sengupta

HR Strategy Advisory

VP Human Resource – CricHeroes. She is noted for her role in driving HR strategy for the firm and plays a pivotal role in enabling BSG to seamlessly manage complex HR operations. She ensures that the founders and the HR processes are aligned with the organization's goals.
Bijoy Sengupta BSG Hospitality
CA Suraj Daivajna

Finance Advisory

Managing Director – Accosphere. Suraj is a seasoned leader in finance and accounting with years of experience in both US and Indian GAAP frameworks. His expertise extends to diverse financial facets like budgeting, forecasting, and risk management, making him a valuable asset for any organization aiming for financial optimization and global compliance. Suraj is on-board BSG as a Financial Advisor.
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Other Services

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Feasibility Study Report

Before you break ground, we provide the clarity you need. We conduct rigorous market analysis and financial modeling to determine a project’s viability, helping you minimize risk and maximize your long-term Return on Investment.

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Hotel Pre Opening Support

We manage the complex journey from construction to "Grand Opening." Our team oversees the creation of SOPs, vendor negotiations, and operational setups to ensure your property opens seamlessly and on schedule.

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Hospitality Recruitment

We believe a hotel is only as good as its people. We leverage our extensive network to source top-tier talent—from executive leadership to front-line staff—who align perfectly with your brand’s culture.

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Training & Development

We bridge the gap between "hired" and "high-performing." Our bespoke training modules focus on service excellence, grooming, and technical skills to ensure your team delivers a world-class guest experience from day one.

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Revenue Management

We turn data into profit. By analyzing market trends and demand patterns, we implement dynamic pricing strategies that optimize your RevPAR and ensure you never leave money on the table.

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Branding & Marketing

We help you find your voice. From identity design to digital marketing strategies, we build a compelling brand story that resonates with your target audience and drives direct bookings.

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Commercial Kitchen Design

We design kitchens that work as hard as your chefs. Our layouts prioritize workflow efficiency, food safety, and equipment longevity to ensure your F&B operations run like a well-oiled machine.

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BOH & Facilities Planning

We optimize the "engine room" of your property. By meticulously planning Back-of-House areas—from laundry to staff hubs—we ensure your operations remain invisible to the guest but indispensable to your success.

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IT, CCTV, AV Planning

We build the digital backbone of your business. We oversee the integration of robust Property Management Systems (PMS), secure surveillance, and high-end Audio-Visual tech to keep your guests connected and your assets protected.

Our Blogs

BSG Hospitality

Contact Us

Get in Touch and Take Your Business to New Heights
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